How To Transform Company Culture In 4 Steps

Learning how to transform company culture takes commitment, dedication and a serious drive to change mentality. There are ways to make this happen and improve your company for the better. If you have the interest and determination to learn how to transform company culture, these four steps will help:

First, your intention that drives your effort to learn how to transform company culture must be clear. What do you want to do? Make a better product? Delight and keep your customers? Build a more powerful reputation? Create an attractive place to work, or an enlightened place to live? You’ve got to know where you want to go or you are never going to get there.

Second, your direction and desire to learn how to transform company culture must be known. Where are you now, compared to where you want to be? If you can’t see or admit to the reality of the moment, you can’t set a clear direction forward. What should be changed about the way things are? What should be stopped or started? What obstacles and challenges lie ahead? What must be overcome or created?

Third, your articulation must be appealing. In words and images we invent ourselves, commit ourselves and align ourselves with others. The language you choose must arouse, persuade, motivate and inspire. Articulate your vision with impeccable care. Every word makes a difference.

Fourth, your actions must be deliberate and persistent, guided by the three steps above. Do these things and you can learn how to transform company culture.

Key Learning Point To Learn How To Transform Company Culture

You can shape the culture in your company, department or organization. Start with a powerful intention. Know where you want to go. Craft words and images to inspire your team. Take only aligned, consistent actions to learn how to transform company culture effectively.

Action Steps To Learn How To Transform Company Culture

Follow these steps with clarity and passion and you will learn how to transform company culture.


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Copyright, Ron Kaufman. Used with permission. Ron Kaufman is the world’s leading educator and motivator for upgrading customer service and uplifting service culture. He is author of the bestselling “Uplifting Service” books and founder of Uplifting Service. To enjoy more customer service training and service culture articles, visit

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